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Popularity of Cloud Storage Platforms




In recent years, the popularity of cloud storage platforms has skyrocketed and cloud services have become quite important for different companies in the field of information and technology. Does your company plan to transfer all its productivity to one of these platforms? Is it important for you to understand which cloud service is best for you? Let's talk about top 3 cloud services used by millions of people, compare their computational and analytical capabilities, as well as cost and networks, and determine which one finally is better: AWS, Azure, or Google Cloud.

What is a cloud platform?

A cloud platform is a set of services and powers provided by developers. They provide users with access to computing resources and analytical tools, as well as data storage, servers, software, and more. for ordinary users and large companies. AWS vs Azure vs Google Cloud Comparison

Before comparing the existing market leaders of cloud providers, let's get acquainted with the description of each of them separately: Amazon Web Services was founded in 2006 and currently provides services such as IaaS, PaaS, SaaS, and more. It also offers more than 70 resources with extended coverage in fourteen regions of the world.

Azure is a Microsoft product released in 2010. Today, the platform offers a wide range of various auxiliary tools, programming languages ​​and frameworks. It runs on Microsoft Windows and Linux. Currently, about 60 services and data centers are available on the platform in more than 38 locations around the world. Azure customers include well-known names such as Johnson Controls, Fujifilm, HP, Apple, and some other big companies. Google Cloud Platform is the youngest cloud platform mentioned above - it was launched in 2011 and offers many services including IaaS, PaaS and Serverless and also supports Big data and IoT.


Cloud Comparison: AWS vs Azure vs Google Cloud Storage

Let's compare the technologies that these leaders use on their platforms to ensure the security of data storage. AWS uses Simple Storage Service (S3) for storage and Amazon Glacier for archiving. The Azure and Google Cloud platforms offer high performance, secure storage. Azure is actively working to implement and improve file backup and restore functionality. The StorSimple sub-service, which is used as a hybrid storage service for enterprise customers, has significantly improved the company's efficiency. This allows you to save up to 60% of the usual cost. Google Cloud Services vs AWS vs Azure: A Hybrid Approach

The hybrid approach is one of the latest trends that is developing quite rapidly in the world of cloud platforms.

Microsoft has long been recognized as the best option if you choose this method over competitors from AWS, Google Cloud and Microsoft Azure, thanks to its Azure Stack software solution. The platform provides its customers with the ability to host Azure cloud services on on-premises data services with an open portal, code, and APIs for easy integration and interoperability. The AWS platform showed its transition to a hybrid deployment back in 2018. Later, in 2019, Google executives took a step in the same direction with the release of their Anthos platform. Anthos is essentially a rebrand of Google's cloud services platform, including Google Kubernetes Engine (GKE), GKE On-Prem, and Anthos Config Management. Google Cloud Platform vs Azure vs AWS: Compute Comparison

Computing power is the backbone of any IT-related business. The main advantage of cloud platforms is that they offer efficient tools for all kinds of computing with the ability to be remotely managed, as well as scaling regardless of time and physical location.

AWS has a central computing network service based on Elastic Compute Cloud (EC2). It also integrates subservices such as AWS Elastic Beanstalk, Amazon EC2 Container Service, and some other useful tools. Such tools allow enterprises to carry out deep analysis and planning, minimizing financial losses when starting new projects. Geographically, AWS supports regional and zonal coverage.

Microsoft Azure uses high-performance Virtual Machine Scale Sets as its data center. Windows client applications are deployed using RemoteApp.

Google Cloud Platform uses the Compute Engine service for computing power. It supports most of the core cloud platform tools. The only major downside to mention is the price - it's definitely not the most flexible of the Google Cloud vs Amazon AWS vs Azure trio. AWS and Microsoft Azure are the most popular cloud platforms in the top three. Their computing power is similar, and the list of services is regularly growing.

AWS vs Azure vs Google Cloud: Analysis


All platforms provide access to some powerful analytics tools. AWS has made a breakthrough with the launch of the Quick Sight analytics service. It includes ready-made templates, and the service itself is cheaper compared to classic BI solutions.

Microsoft Azure has improved its analytics and machine learning tools, and has also created a Data Lake Analytics subsystem and introduced machine learning.

A dedicated area of ​​Big Data analytics is currently available on Google Cloud. Cloud Vision API, Cloud Speech API, and Google Translate API projects can be integrated into third-party resources. Network load balancing Load balancing services are available in GCP and Azure. They distribute traffic to improve fault tolerance: - HTTP(S) load balance - Layer 7 load balancing is available on Azure and Google, which means application layer client requests can handle more complex routing than previous layer 4c. ⁃ TCP/UDP load balance Among the Google Cloud, Amazon Web Services, and Microsoft Azure platforms, Tier 4 balancing is available with Azure and Google platforms. They evenly distribute client requests across the region through network routes. - SSL Load Balance The same two providers, Azure and Google, also support the SSL system.

AWS vs Azure vs Google Cloud: Security Microsoft and Google are known for their high level of security when it comes to cloud storage. Both vendors built a model based on over a decade of development history. This high level of security is achieved in three ways: 1. The security of the cloud platform itself is achieved through the built-in infrastructure of the cloud platform, which provides protection by default. 2. Security in a cloud platform with access to security products and services that you can configure to protect your personal apps and data. 3. Security Anywhere - Advanced security beyond the cloud platform to protect user assets regardless of location. In addition, Google and Azure enforce their security policies in accordance with CSA STAR, GDPR, HIPPA, PCI-DSS, and ISO standards. The level of security that Azure has today is the highest among the three cloud platforms presented in our review. It meets more than 90 quality criteria in 50 regions of the world. For reference, only 45 of the available options meet Google's requirements. AWS vs Azure vs Google Cloud: Cost The three cloud platforms have different approaches to pricing when using services. AWS offers three payment options: Option 1. You just pay for the resources you use. Option 2. Try the resources and services you are about to order. Users are given an advance from 1 to 3 years, after which the services are paid depending on their use. From time to time there are discounts up to 75% off the regular price. Option 3. The more you use the services, the less you pay.

Amazon Web Services charges are calculated based on each hour of usage.


Microsoft Azure offers a different pricing scheme. Vendor resources are billed rounded up for each minute. Discounts are provided depending on the volume of services used. GCP works on the same principles as Azure, except that the total cost is rounded every 10 minutes of usage. Platforms have created special calculation services for fee analysis to make the task easier. Also, all platforms offer trial versions that you can test for free: Amazon Web Services; Google's; Azure's. AWS vs Azure vs Google Cloud Advantages and Disadvantages Access Zones: With more regions and access zones, AWS has a clear advantage. Market Share: Amazon Web Services covers approximately one-third of the total market share. Number of services: AWS is the leader. Integration with open source and on-premises systems (MS tools): Azure is one of the most versatile platforms. Billing Models: Flexible pricing model and frequent discounts make Google Cloud the most affordable platform.

While AWS leads in many ways in the google cloud vs azure vs AWS comparison, Azure and Google Cloud are also not far behind. AWS vs Azure vs Google Cloud Services Comparison AWS: Positive and Negative Aspects

AWS was ahead of its competitors by creating a suite of cloud services back in 2006. AWS offers a wide and growing range of offerings and the largest network of global data centers in the world. The provider constantly improves the level of security and reliability of the platform. Considered a market leader in the AWS partner ecosystem and overall product strategy, AWS Marketplace offers a wide range of third-party software services. As Gartner notes in their Magic Quadrant for Cloud Infrastructure as a Service, Worldwide: "AWS has been the market leader in IaaS cloud services for over 10 years"


One of the disadvantages of AWS is the large selection of what the platform offers. While having more resources is more of an advantage, it can be difficult for users to navigate through the many features available. In addition, in the top three of Google Cloud, Amazon Cloud or Azure AWS - Azure AWS is the most expensive solution. Although the platform regularly lowers prices and offers discounts, it is sometimes difficult for companies to calculate costs and manage costs effectively when using a large number of different tool resources. Microsoft Azure: Positive and negative aspects

A significant advantage of Azure is that the platform effectively interacts with the main local Microsoft systems (Windows Server, System Center and Active Directory). According to a Goldman Sachs survey of 100 CIOs in January 2020, 56 of them said they prefer Azure over the Amazon Web Services cloud platform. Microsoft is also increasingly embracing open source technology. Today, at least half of the company's workloads run on Linux. Many organizations are also dissatisfied with the quality of Microsoft's technical support, so this is worth considering when choosing a platform.

Azure ARM Templates

With the transition to cloud platforms, management methods have also changed towards greater flexibility and adaptability. Teams now manage infrastructure and application code with a single automated deployment process. To do this, Azure uses ARM templates or JSON files. Azure templates allow you to create and deploy platform infrastructure: network, virtual machines, storage systems, etc.



Deploy infrastructure repeatedly throughout your development cycle with Azure. Azure Resource Manager templates allow you to deploy templates multiple times with a persistent project state. This way you don't have to create them separately for every single update. Resource Manager also runs a series of Azure deployment templates at the same time with a single command. GCP: Positive and Negative Aspects

Google developed the Kubernetes standard, which was later implemented by Amazon Web Services and Microsoft Azure. GCP specializes in high computing power offering Big data, analytics and machine learning.

However, users are not satisfied with the errors in the processes associated with corporate accounts. Sometimes it interferes with transactions. Some of the shortcomings show up in areas such as contract negotiations, independent software vendor (ISV) licensing, integration with enterprise systems, and customer support. It's also important to note that Google has the lowest presence among Google's cloud platforms compared to AWS and Azure, and is also absent from one of the world's largest markets, China. AWS vs Azure vs Google Cloud Comparison: Properties The choice of cloud service provider depends on the needs and workloads of your business - medium or large. External applications can be run on all three platforms. For example, Google has partnerships with SAP, Pivotal and Rackspace. Conclusion

Whether or not to use cloud providers is no longer a question for business owners and developers. Today the main question is which platform to choose Google Cloud vs Amazon Web Services vs Microsoft Azure. Which cloud platform is right for you? Beginners can make their choice based on the resource cost factor of the platform. But there are other features that are important to consider when deciding which platform is the best: Google Cloud, Microsoft Azure, or AWS. When choosing the right cloud service provider, consider your specific needs and your company's workload. After exploring and comparing their features, the best my recommendation will be: try the free trial of each one and choose the platform that suits you best!

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